RookieOven Blog

Curating the best content from across the Scottish tech ecosystem. For founders, by founders.

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What is content marketing and how could it help your startup?

What is content marketing and how could it help your startup?

Content marketing can help your startup breakthrough the barrier of advertising fatigue. Here’s an introduction to using it to build your business and brand.
DeathTech - Disrupting the legal industry with technology

DeathTech - Disrupting the legal industry with technology

How can technology make those difficult life moments that little bit easier?
Community Podcast Recommendations

Community Podcast Recommendations

The latest instalment of podcast recommendations from the RookieOven community
How to Validate Your Startup Idea

How to Validate Your Startup Idea

So you’ve got a great idea for a product or a service - but how do you know if it’s something that your audience actually want and need?
How to Support Your Local Startup Scene

How to Support Your Local Startup Scene

Your community needs you - here’s how to get involved
Getting to Know Your Target Audience

Getting to Know Your Target Audience

Understanding your customer is an important step in building a profitable business - how well do you know your target audience?
10 Commandments for an Effective Tech Community in Scotland

10 Commandments for an Effective Tech Community in Scotland

Over the past few years, Michael has learned a lot about the best ways to build an effective technology community in Scotland.
Creating a Social Media Strategy for Your Startup

Creating a Social Media Strategy for Your Startup

Getting started with the world of social media marketing.
Glasgow: A City of Opportunity

Glasgow: A City of Opportunity

A rallying cry for the city we call home.
What is a Minimum Viable Product?

What is a Minimum Viable Product?

The term MVP is thrown about a lot these days - but what does it really mean for you and your startup?

Online and offline, we’re working to connect the Scottish tech ecosystem.

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